Explore how programmatic advertising thrives and innovates in a cookieless future, ensuring fairness and openness.
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Discover how Magnum's unique approach to influencer partnerships and authentic storytelling shapes its brand narrative, driving fan engagement and redefining advertising success.
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In an insightful dialogue, Victoria Neymann outlines the challenges of differentiating in a crowded market, advocating for a strategy focused on authenticity, education, and direct engagement to build a loyal community around a beauty brand.
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